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© 2026 Ann Mathenge · Built with love, coffee, and cat hair.
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© 2026 Ann Mathenge · Built with love, coffee, and cat hair.
By Eliyahu M. Goldratt
In this sequel to Goldratt's great business novel "The Goal," Alex and his team have all been promoted into the key positions in the faltering Diversified Businesses group in their conglomerate. The whole company is faltering, and great pressure is put on Alex and the team to turn their businesses around. The story emphasizes the Thinking Processes from "The Goal," and he devotes much of his attention to demonstrating the relevance of the theory of constraints to marketing, sales, inventory control, distribution channels, strategic alliances, and conflict resolution.
Published
1994
Format
-
Pages
283
Language
English
ISBN
9780884271130